UTM Builder
Build a tracking URL with UTM parameters — so you can see exactly which campaign, source, or post drove traffic in Google Analytics.
Free to useNo software to install — works in any modern browser.
No signup neededOpen the tool and start straight away.
Runs in your browserNothing you enter is sent to a server.
Works on mobileSame tool on your phone, tablet or desktop.
How it works
- Enter — type or paste your values or text.
- Get the result — it is worked out in your browser.
- Adjust — change the inputs to compare, or copy the result.
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About UTM Builder
Without UTM parameters, Google Analytics can't tell you which specific post, email, or ad actually drove a visit — everything just shows up as generic traffic. This tool builds a properly tagged URL from your base link and campaign details, so every click is attributable.
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